What Is the FinOps Promotional Video?
The FinOps Promotional Video is a high-quality, long-form video (5-15 minutes) tailored to your brand’s specific messaging. Whether it’s a deep-dive into a new feature, a customer success story, or a strategic explanation of your product’s value, we create content that the community wants to watch.
We handle the distribution across YouTube and social media, ensuring your message lands in front of qualified technology buyers.
What Is Included in the FinOps Promotional Video?
- Long-Form Promotional Video (5-15 minutes)
- Multi-Channel Distribution:
- Published on the FinOps Weekly YouTube Channel
- Shared in the FinOps Weekly Newsletter
- Organic promotion on LinkedIn and Slack
- Strong Visibility: Baseline performance of 2,000+ LinkedIn impressions and 20-40 engagements.
- Performance Report: Comprehensive metrics on reach and interaction.
How to Get a FinOps Promotional Video: Step-by-Step
Step 1 – Book Your Strategy & Recording Sync
Lock in your slot and schedule a sync to define the video’s goal, script, and visual style.
👉 Book Recording Sync (Cal.com)
Step 2 – Material Preparation
Provide your brand assets, key talking points, and any specific footage or demo environments required for the shoot.
Step 3 – Production (Recording)
We record the primary content. If this involves a demo, ensure your environment is ready as agreed during the sync.
Step 4 – Post-Production
Our team edits the footage, adding professional graphics, sound, and brand-aligned overlays. This takes approximately 1 week.
Step 5 – Launch
After your final approval, the video is published and promoted across our network.
Materials Required for Your FinOps Promotional Video
| Material | Format | Requirements | Deadline |
|---|---|---|---|
| Script / Outline | Document | Key messages and structure | 1 week before recording |
| Company Logo | PNG | Transparent background, high res | 1 week before recording |
| Brand Guidelines | PDF/Link | Colors, fonts, and visual style | 1 week before recording |
| CTA Link | URL | Primary destination for viewers | 1 week before recording |
Promotional Video Production Timeline
| Phase | Duration | Responsibility |
|---|---|---|
| Booking & Prep | 1 week | Client |
| Production Waitlist | 2 weeks | SmartClouds |
| Recording & Editing | 1 week | SmartClouds |
| Total Turnaround | ~4 weeks | From Sync to Publish |
Frequently Asked Questions
Can we provide our own footage?
Yes. We can mix your existing high-quality b-roll or customer testimonials with our community-led hosting to create a more dynamic video.
Where will this be shared?
The video is posted on the FinOps Weekly YouTube channel and shared across our LinkedIn profiles (Victor Garcia/Damian Munafo) and relevant Slack communities.
What metrics will I receive?
We provide a report showing total views across platforms, average watch time (for YouTube), and social media engagement (likes, shares, comments).
How to Get Started With Your FinOps Promotional Video
- Define your core message and goals.
- Book your recording sync session here: https://cal.com/victorgarciar/chat
Author: SmartClouds
